Closing EIBTM 2013 with Treasure Hunting in Barcelona
At this edition EIBTM we decided to make a really test of our product TuristIQ with the professionals. We thought that the best way to divulge our proposition isn’t by making a stand up demo but going to the real streets and showing there what it really can be done.
We made an open call to participate in our treasure hunting demo to all the EIBTM attendees interested to see how to apply the technology in their daily basis. We also add the attractive hook of making the demo while having some “tapas” to also taste them by test how the fit in the dynamics. No best way to discover how the full experience could be achieved.
At this time, we partner with Baraka Club de Viatges, to create the route and the challenges to be quest to the participants, by selecting a sort of emblematic places to discover and be delighted by while combined with other bar and restaurants where to eat very good tapas and where the questions arose in the App giving the chance to the participants to get some rewards.
And, of course, there was a winner, Bruno Simoes (from DOC DMC Macau), together with his partner Fillipa Santos, who answer all the challenges posted and win the prize of having a free route:
For all those that couldn’t attend but wanted to know how funny it was and it can be, we record a video where you can see how Baraka applied the concept to make a real and memorable experience.
Take a look at: “RUTA TAPAS Barcelona EIBTM 2013” and help us by sharing it if you like it!